"Survivor UP" is the theme for BusinessFest 2010 - the annual celebration of business in University Place. BusinessFest is the premier business event in University Place, celebrating University Place as The Place for business and strengthening business fraternity in the City. This year's theme, "Survivor UP," recognizes the current challenging business environment while celebrating business perseverance. The event's speaker, Rand Simmons from the Washington State Library, will discuss ways that businesses can and must adjust to societal changes to be successful, using libraries as an example of successfully adapting to changing needs in our culture, while still providing a needed service.

All University Place business owners are invited to attend BusinessFest 2010 - Thursday, March 25 from 5:30 to 8 p.m. in the Environmental Services Building. The cost is $30 per person, and includes a light supper, entertainment and program. To register to attend BusinessFest, fill out the registration form. The deadline for registrations is March 22.

Sponsors for this year's event include Narrows Plaza Bowl, University Place Refuse and Recycling, America's Credit Union, Pierce County Public Works and Utilities, JK Tax Services LLC, the University Place/Fircrest Chamber of Commerce, Affairs Restaurant and Bakery, and Jonz Catering. For more information on the event, contact Becky Metcalf in the City's Economic Development Office, (253) 460-5442.

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